Jessica Alba Appointed As Global Ambassador For Earth Hour

Doing her bit for the planet

Earth Hour, an annual green event, has found itself a new ambassador -- Jessica Alba!

The actress, along with the other co-founders of her brand The Honest Company (which sells natural and eco-friendly products) will participate in Earth Hour's I Will If You Will campaign.

Jessica revealed that she will let her kids dress the whole Honest team for work for one day if 10,000 people commit to switch to using non-toxic products in their home.

She said: "The choices we all make in our daily lives can have a massive difference, not only to our children, but also to the very planet on which we live. I hope you'll accept the Honest challenge and help us take the mission of Earth Hour, beyond the hour."

This year, Earth Hour takes place on 23 March at 8:30pm. You can accept Jessica Alba's challenge at ehour.me/ehhonest. For more info on Earth Hour, go to earthhour.org.